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A little jewel-adorned birdy told us something big is here, so we’re breaking the good news! Celebrity-approved modern jewelry brand Jenny Bird (the little birdy in question) is holding its bi-annual 4-hour sale — and it’s happening today! That’s right, this evening between 7pm and 11pm EST, the majority of the brand’s jewelry pieces are on mega sale.
Many of Jenny Bird’s statement silver and gold earrings, bracelets, necklaces, and more are discounted between 15% and 50% off during the flash sale. (Just note that all purchases are final sale!)
Whether you’re looking for gold-plated chunky earrings and zodiac sign necklaces or chain-link anklets (a Refinery29 editor favorite), you’ll likely be able to find them on sale for four sweet hours. So think ahead, and consider carting up luxe pieces for holiday gifts while they’re heavily discounted.
15%-Off Jewelry Styles
A majority of styles sitewide are on sale for at least 15% off, so you can treat yourself to savings galore. Peruse Jenny Bird’s well-known chunky and puffy jewelry styles and cart up on hoop earrings of all sizes.
30%-Off Jewelry Styles
For the 30%-off tier of this flash sale, you’ll find everything from the brand’s Monogram Pendants and Necklaces (which would make for a very thoughtful gift this holiday season) to dainty chain bracelets adorned with pearls that will make you nostalgic for summer.
50%-Off Jewelry Styles
Jenny Bird’s 4-Hour Sale brings us some of the brand’s greatest deals of the year, including popular styles on sale for up to 50% off. From the brand’s trendy Zodiac Series to a statement necklace made with large glass spheres, it’s the perfect time to pick up a treat for yourself or a loved one.
All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission.
You’ve watched all the trailers, you’ve giggled at the charming cast interviews, you’ve practiced “Defying Gravity” in the mirror — you’re ready to hop on the train to Oz in November. There’s perhaps one more thing you can do to prep, though: Shop one of the many, many excellent Elphaba and Glinda-themed collaborations ahead of Wicked‘s Nov. 22 release in theaters.
Inspired by the leading witches played by Cynthia Erivo and Ariana Grande, these fashion-forward Wicked collections are worth ogling over, whether you’re in the market for a classic logo T-shirt or are looking for costume jewelry sets to make you feel like you’re part of the ensemble. Wear them around the house, to the theater, or for Halloween. We promise that these limited-edition products from brands like H&M and Béis are “gonna be popular.”
We’ve rounded up the best Wicked collaborations on the market and ones that are dropping soon, from Aldo shoes to Eugenia Kim headwear, ahead of the film’s debut.
Aldo x Wicked
Step into the Land of Oz… in spellbinding heels! Aldo’s Wicked collaboration, which releases on October 17, is full of bewitching shoes, handbags, jewelry, and more accessories, like hair bows and sunglasses. Choose whether you want to channel Elphaba or Glinda in emerald green and black or head-to-toe bubblegum pink and white. (Don’t worry: Both are dripping in crystals, pearls, and gold charms.) There are even men’s shoes and a unique advent calendar. The collection is also Ariana Grande-approved — she wore custom Aldo pumps inspired by the collaboration on Saturday Night Live.
What happens when you put Wicked costume designer Paul Tazewell and beloved retailer Target together? Well, you get magic (at an affordable price point). In a video, Tazewell said he wanted to create contrasting pieces that could complement each other, incorporating “grounded” textured knits to represent Elphaba and “airborne” sheer fabrics for Glinda. The adult and kids collection includes cozy season staples like sweatsuits, slippers, and blankets.
Although Elphaba and Glinda take to the skies in brooms and bubbles, you can still fly in style… with stunning luggage. Béis has a Wicked luggage collab that sees the brand’s best-selling hard suitcases, weekender bags, totes, and toiletry bags rendered in limited-edition greens and pinks, plus magical ombré. You can also look forward to the new small carry-on rollers releasing on December 4, just in time for holiday travel.
Another brand that knows a thing or two about creating lust-worthy collaborations is H&M. The R29 reader-favorite retailer recently dropped a whimsical Wicked capsule that includes pieces you can wear to the theater, as well as styles that Glinda or Elphaba may don themselves. While many of the accessories and beauty products have sold out, you can still wave your wand (read: credit card) to graphic T-shirts, an edgy asymmetrical dress, and a silk makeup hair band.
If you’re looking to sport a style from the actual film, you’ll be delighted to know that British heritage brand Cambridge Satchel has a bag and accessory collection that includes the pink Binocular Bag that Grande as Glinda is seen wearing in the trailer. There are several leather, velvet, and glitter-finish handbags, pouches, and charms that take inspiration from Glinda, Elphaba, Shiz University, and the Grimmerie spell book. Whether you reach for a jet black messenger or a green-and-pink colorblocked crossbody, any of these styles will transport you into the world of Wicked.
While most brands have collaborated with Wicked the movie, accessory brand Lele Sadoughi worked with the Broadway musical in honor of its 20th anniversary. The 12-piece collection is inspired by Glinda and Elphaba’s iconic styles, featuring statement headbands, bedazzled hair bows, and wand-inspired earrings. The pink-striped organza headband is even crafted from the same fabric used in Glinda’s on-stage dress, which any theater kid could cry over.
Enchanting and opulent, Vera Bradley’s Wicked collaboration is split up into the rosy Glinda Collection and hypnotic Elphaba Collection. The 35-piece assortment includes travel bags and accessories, handbags, apparel, and home décor in whimsical patterns inspired by the Emerald City and its characters. Shop for a weekender, jewelry pouch, silk scarf, and matching umbrella for your travels, or slip into a robe and slippers with a throw blanket and printed tumbler for cozy days in.
Get into the spirit of the much-anticipated film with cutesy costume jewelry and accessories from Claire’s. The brand’s new Wicked merchandise includes necklaces, earrings, scrunchies, and pins that you can wear together or split with your bestie. There are also several bow clips, a charm keychain, and on-theme stationery. The full collection launches on November 7, so keep an eye on this space to shop.
You may not want to walk around in a witch hat like Elphaba, but you can still sport Wicked-inspired headwear this fall and winter. On October 24, Eugenia Kim is releasing elevated hats, headpieces, and cool-weather accessories like scarves and fingerless gloves inspired by the film. To channel either Elphaba or Glinda, pick between sultry dark green or sweet light pink beanies, berets, wide-brim hats, and headbands. Many styles even include gold and silver Oz logo plates.
Aerie’s Wicked capsule was one of the first collaborations to drop, which means many styles have been selling out. But you can still feel cute and cozy in several of the collection’s logo sweatshirts, sweatpants, T-shirts, and crew socks. Lounge around your home in style bubble-printed boxer shorts and oversized tees.
Going into the evening of Oct. 15, when the event was set to be streamed live on Prime Video, there was a lot of anticipation. Since the last time Angels donned their wings on the runway in 2018, Victoria’s Secret has changed hands, changed leadership, and changed direction. Whereas it was once in the business of selling one very specific, narrow ideal of “fantasy,” the intimates brand began to open up and bring more people — of different ages and body types, especially — into the mix.
Despite its mythos — the Victoria’s Secret Fashion Show isn’t so much an event, as it’s a pop culture entity that has catapulted unknown models to actual celebrities — there was also an expectation that the 2024 version would look different. The culture isn’t the same, and neither is the company. Whereas it had once stubbornly refused to adapt to changing values, particularly about who was excluded in its “fantasy” (see: trans and plus-size women), Victoria’s Secret couldn’t afford to do so now after making promises to be more inclusive. The question instead became: How would it look different?
NEW YORK, NEW YORK – OCTOBER 15: Ashley Graham walks the runway for the Victoria’s Secret Fashion Show 2024 on October 15, 2024 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Victoria’s Secret)
Executives weren’t made available for interviews with Refinery29, but the brand issued a statement to People back in August promising that “the 2024 Victoria’s Secret Fashion Show will deliver precisely what our customers have been asking for — the glamour, runway, fashion, fun, wings, entertainment — all through a powerful, modern lens reflecting who we are today.”
Between the announcement and show day, Victoria’s Secret gradually rolled out specifics about the event, such as performers (Cher, Tyla, and Lisa) and models (from the return of Tyra Banks, Candice Swanepoel, and Behati Prinsloo to newcomers like Paloma Elsesser and Ashley Graham, who famously called for Victoria’s Secret to diversify its runway by photoshopping a pair of wings onto a photo of herself back in 2017), making very clear that inclusion would be a big piece of the new Victoria’s Secret Fashion Show puzzle. At the same time, it leaned into certain nostalgic elements of the show: the big-city setting (the show’s locales have previously spanned Shanghai, London, and Paris), the sparkle, and, most notably, the wings. (There were pap walks outside of the model casting, a once-time-honored tradition.)
In that People statement, the show was characterized as “a women-led articulation of this iconic property,” referring specifically to the efforts of Victoria’s Secret Chief Design and Creative Officer Janie Schaffer (who worked at the brand from 2008 to 2012, then returned in 2020) and Executive Vice President of Marketing Sarah Sylvester (who’s been at the company for almost two decades). In addition to Schaffer and Sylvester, the company also has a new woman CEO as of August, Hillary Super, who joined from Savage X Fenty. It’s hard to consume this new imagining of the runway without thinking of Rihanna’s game-changing lingerie label, which Victoria’s Secret is often compared to: The 2024 Victoria’s Secret Fashion Show took place at the Brooklyn Navy Yard, the same place where Savage X Fenty staged a runway presentation in 2018; it streamed on Prime Video, where Savage X Fenty had; and the performers, including the models and dancers, represented a range of sizes, backgrounds, and ages. Of course, a lot of this is not so much borrowed as it’s now a standard way of operating in the industry — what the brand did was take that baseline and build upon it with the bits of the Victoria’s Secret Fashion Show lore that still works.
NEW YORK, NEW YORK – OCTOBER 15: Alex Consani walks the runway for the Victoria’s Secret Fashion Show 2024 on October 15, 2024 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Victoria’s Secret)
In an interview with Vogue Business published the day of the show, Schaffer said: “Our consumers are huge fans and they’re set in their ways. They want the show to come back. They want it to be what it was before. So we’ve been dancing a fine line [between] what the transformation of the brand feels like, and the expectation of everything that people used to love about the show, which was this feeling of escapism and this unadulterated glamour and wings and the runway.”
The Victoria’s Secret Fashion Show returns at a moment when fashion-tainment — fashion-as-entertainment, which the brand practically invented — is at an all-time high, especially on the runway, where there are gimmicks galore. And it pulled out all the stops, particularly when it came to surprise appearances: In addition to many beloved Angels and Victoria’s Secret Fashion Show regulars (Adriana Lima, Alessandra Ambrosio, Candice Swanepoel), Kate Moss (who followed her daughter, Lila), Carla Bruni, and Bella Hadid all walked; Alex Consani and Valentino Sampaio made history as the first trans models to appear on the runway, alongside a host of curve models, from Graham and Elsesser to Jill Kortleve and Devyn Garcia, also firsts. The new wings are a sight to behold — beaded, embellished, larger-than-life, and, in the case of Gigi Hadid’s opening look, animatronic. (Though in the room, the production felt impressive, many tuning into the livestream felt it lacked the glitz and pageantry of past years.)
For those of us who grew up watching the shows, it’s easy to be charmed by it all. In addition to looking gorgeous, the models seem genuinely stoked to be there. You get to see more of their personalities, which doesn’t usually happen in a traditional fashion show. People are cheering, which also doesn’t usually happen. In the room, you don’t just have permission to react out loud, it’s encouraged. (When Hadid emerged from underneath the stage to open the show, there were gasps.) Simply put, it’s a good time.
NEW YORK, NEW YORK – OCTOBER 15: Paloma Elsesser walks the runway for the Victoria’s Secret Fashion Show 2024 on October 15, 2024 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Victoria’s Secret)
One still has to wonder about the why of it all, though. Why bring back an entity that, while nostalgic, had largely felt excluding and has so much baggage? Why not leave it in the past, and start anew? Why spend so, so much money on that? (We don’t know how much the brand shilled out for the 2024 Victoria’s Secret Fashion Show, but the event has been estimated to have cost $12 million in past years.) Yes, there’s a product tie-in that allows viewers to shop pieces from the runway right then and there (another Savage x Fenty parallel), but that alone won’t cover the production, the talent (both performing and in the front row), and the many, many promotional efforts that went into this.
Executives might see this investment as worth it just from an image revitalization perspective, which is harder to quantify — but there’s value in loudly, proudly bringing in people that had previously been excluded. This should also be reflected in the product itself, which, at the end of the day, is what this is about: selling. (Despite showing plus-size models in campaigns and on the runways, many have criticized Victoria’s Secret for its still-limited sizing, going up to an XXL in underwear and DDD bra cups in its namesake line. The brand has promised to improve on this.) It certainly felt more successful than last year’s documentary-style fashion film titled “The Tour,” which was a sort of soft launch for the return of the show: There was a clearer vision, marrying the flash of the old Victoria’s Secret with the more inclusive approach of the new Victoria’s Secret.
Sure, there’s still something to be desired — it would’ve been great to understand Joseph Altuzarra’s involvement as a new atelier-designer-in-residence, to hear from first-time models about what this represents to them, to see more from the stage design, to have even more diversity (particularly as it pertains to models with visible disabilities), and to get insight from execs themselves about the considered efforts they’re making to move the brand forward. But the 2024 Victoria’s Secret Fashion Show was promising. The brand’s clearly paying more attention, and putting a lot of resources into its big moments.
Also, it gave us Cher. We’re always happy to see Cher.
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It’s not often that wedding dress trends are practical. But if New York Bridal Fashion Week’s best and brightest of the Fall 2025 season tell us anything, it’s that versatility is slated to be next year’s number-one trend.
With the rise of the “wedding wardrobe,” many brides feel the pressure to turn out multiple looks on their big day. But, as Enaura designer Sohil Mistry notes, it can be difficult to find one dress to do it all.
“During a wedding, you have your ceremony, your reception, and your after-party — even though this all happens in one day, they can be such different vibes,” he says. “During the ceremony, you might be more modest. At the reception, you want to have fun with your guests. During the after-party, you can let loose. Each part of the wedding deserves a different look.”
In the past, this might’ve meant swapping your ballgown for a reception dress, then slipping into yet another ensemble for the after-party. In the latest round of bridal runways, though, designers are dedicating their efforts to creating convertible components that can be added or subtracted, giving one look multiple opportunities to shine. Some pieces, like boleros and removable sleeves, provide modesty; others, like embellished capes, pack on the drama.
This has also resulted in a rise in bridal separates, particularly corsets and skirts. The idea is that they can be swapped in and out throughout the entirety of one’s bridal era, resulting in more wear time and more options. After all, who says your wedding style has to actually involve a dress?
Now, just because the emphasis is on practicality doesn’t mean the season’s collections were dull. On the contrary: The Fall 2025 bridal collections explore texture in a way that’s a feast for the eyes, with over-the-top lace, decoupaged appliqués, embellished corsets, and 3-D florals disguising the more functional elements and creating an overall opulent throughline.
Ahead, browse seven of the top bridal fashion trends for 2025 that nail the balance of practical elegance.
2025 Bridal Trend: Separates
There’s always a trend or two crafted specifically with cool brides in mind, and, this season, it’s the plethora of dreamy church-and-state separates. Elevated bridal brands like Kyha Studios, Milla Nova, and Jeofroi challenge the idea of a wedding “dress” as the norm by exploring two-piece options that allow brides to mix and match for exactly the look they want. At Wiederhoeft, designer Jackson Wiederhoeft described the trend as possessing a sort of “girl math sensibility,” noting customers were eager to invest in a special piece — like one of the brand’s premium corsets — and wear it for multiple bridal occasions, as well as after one’s nuptials.
2025 Bridal Trend: Corsetry
“The word of the year is snatched,” declared Toronto-based designer Jaclyn Whyte. “Everyone wants to be snatched. They’re looking for a corset for that cinched look.”
Two types of corsetry stood out this season — and they just so happen to be polar opposites: Maximalists will love the heavily embellished styles from Milla Nova, Pnina Tornai, Kim Kasas, Yulia Lobachova, and Wiederhoeft; while minimalists will gravitate towards ultra-simple unlined designs with visible boning, like those at Jaclyn White and Galia Lahav.
2025 Bridal Trend: Toppers
It felt as though every dress I saw this season boasted an add-on to offer additional coverage. Perhaps brands are attempting to keep things very mindful, very demure — but Mistry argues it’s all about embracing elements of nobility that feel perennially chic.
“I think the demure trend comes down to being timeless,” he shares. “When you think timeless, you think royalty: what princesses wore back in the day — long sleeves; high, covered necklines.”
Of course, not all brides want a covered-up look — some only want it during their ceremony. These toppers allow them to control how much skin they show and when, while providing a transformational element to their look. Whip off a lacy long-sleeved bolero and, boom — you’ve got a brand-new neckline without having to change into a new dress.
2025 Bridal Trend: 3-D Florals
Texture ruled the runway for most of New York Bridal Fashion Week, with 3-D florals blooming all over pieces by Galia Lahav, Pnina Tornai, Marco & Maria, Kim Kasas, Nadia Manjarrez, and Yuliia Lobachova. This trend looks great on bigger ballgowns, but it also prevents body-conscious or minimal silhouettes from falling flat. Whether you opt for beaded blossoms, tulle rosettes, or dainty chiffon petals determines the feel of the final look, as does the decision to start with a lace base for contrast, or something simple and smooth so the flowers can pop.
2025 Bridal Trend: Skinny Straps
Anyone who’s ever donned a strapless dress is familiar with the unavoidable need to pull it up throughout the night — especially when you’re spending said night on the dance floor. This season, designers are throwing brides a bone: delightfully delicate straps on would-be strapless styles for a little extra support. Some, like Anne Barge, offer barely-there spaghetti straps, while others, like Claire Pettibone, adorn them with appliqués for a bonus moment of detail.
2025 Bridal Trend: Doilycore
This season’s selection of bridal lace hardly compares to your grandmother’s doily collection — except, of course, for when that’s exactly what designers wanted to emulate.
Simple all-over lace styles have their place, but many brands are getting creative, mixing and matching different types of lace in one gown, or cutting out appliqués and placing them strategically to flatter the silhouette. Some lean into the material’s classic elegance, while others — like Galia Lahav, Arava Polak, and Pnina Tornai — embellish with sparkle and glitz to give lacy looks a glamorous upgrade.
2025 Bridal Trend: Capes & Coverings
Capes are the ready-to-wear trend infiltrating bridal runways this season, with brands like Francesca Miranda, Nadia Manjarrez, and Wonà Concept using sheer and embellished toppers to give their dresses the royal treatment. Other popular coverings included puff-sleeved styles seen at Milla Nova and Jaclyn Whyte, often attached to long, trailing jackets that act as detached trains for brides who might not want to be held down post-ceremony.
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