If you spent the entire weekend thinking about Zoë Kravitz and Channing Tatum’s rumored relationship after the two were spotted sipping iced coffees together in New York City, you’re not alone. You’re also not the only one wondering where the High Fidelity star got her electric blue slip dress. While there’s no solid information confirming the couple, we do know where Kravitz’s dress came from. And not only is it still available, but it comes in several different colors.
Kravitz’s midi-length slip dress is from Araks, a New York-based lingerie and swimwear label. While showcasing the cyan number, the actress paired it with mustard-colored block heels, a thin gold chain necklace, and silver-tinted sunglasses.
The dress, called the Cadel Slip in the color Sky, costs $330 and is still available in sizes XS to XL. It’s also in stock in a bevy of other, equally covetable colors, including fuchsia, indigo, and tan that will bring to mind Sarah Jessica Parker’s DKNY naked dress from 1997.
It comes as no surprise that Kravitz, who has long had enviable style, would be the source of this summer’s most sought-after dress, which, with the right boots and oversized cardigan, could easily transition into a fall staple. “I need Zoë Kravitz’s blue dress ASAP. This color is everything,” a user named Sierra tweeted. The founder of the Hung Up newsletter, Hunter Harris, wrote: “I found Zoë Kravitz’s blue dress so my work here is done I believe.” Another user, named Rachel, found herself in a very relatable conundrum because of Kravitz’s dress: “I lost my airpods, but I found the link to Zoë Kravitz’s blue dress.. should I buy new headphones or the dress?” she tweeted.
I lost my airpods but I found the link to Zoë kravitz’s blue dress.. should I buy new headphones or the dress
AirPods can wait. Kravitz’s dress, however, might not stay in stock for long. So, while we wait for more concrete details about Tatum and Kravitz’s relationship status, shop her slip, below.
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Last summer, during a week-long stint at my mom’s house on Lake Michigan, I stepped into the kitchen wearing a red bikini. Heading for the door toward the front yard, I heard something I hadn’t since high school, when I far too frequently wore tops as dresses, sans pants and paired with platform heels. “You can’t wear that,” my mom gestured at my swimsuit. “I have neighbors.” Apparently, my string bikini was too skimpy for the front yard: “You can lay in the back.”
Despite what my mom would like to believe, the size of my bikini wasn’t entirely out of the ordinary in fashion, where we’ve witnessed an ongoing apparel shrinkage over the course of the last year, in particular. When lockdown ended, many fashion-minded individuals hit the streets wearing shorter hemlines, body-hugging fabrics, and garments riddled with cut-outs as they made their way back to social gatherings and yes, parties. The bare-all fashion trend touched the swimsuit sector, too, where the bikinis of today resemble, according to my colleague, Refinery29 Senior News Editor Leora Yashari, “pasties on strings,” rather than garments meant for actual swimming.
In June of last year, right around the time that I was being scolded for my allegedly tiny bikini, Dua Lipa was debuting an even smaller one. The “Levitating” singer posted a slideshow of mirror selfies featuring an itty-bitty crochet bikini from the Italian brand GCDS that featured Care Bears on the two cups, as well as on the front of the bottoms. While I didn’t know that then, Lipa’s barely-there bikini would be but the first of many micro swimsuit trends showcased this year, each one tinier than the one before.
See: Tarzan bottoms. As the name suggests, the bikini bottom style is made up of a piece of fabric connected to a long string, designed to seemingly show off all the squats you did in lockdown. The hardly-there style swiftly became popular at Instagram-favorite swimwear brands like Frankies Bikinis, Laya Swim, Melissa Simone, and Sommer, and among celebrities like Megan Thee Stallion, Kendall Jenner, and Kourtney Kardashian.
Then came upside-down bikinis, which, after being spotted on just about every member of the Kardashian-Jenner clan, became a viral trend on TikTok, with thousands of creators showcasing new ways to wear string bikinis by flipping and crisscrossing them upside-down and sideways. Though stylish and, erm, versatile, the trend proved to be anything but supportive when I tried it (which is likely why bikinis are designed to be worn right-side-up). That didn’t stop the daring styling method from becoming one of summer’s biggest fads.
During Miami Swim Week in July, yet another teeny-weeny swimwear trend made waves. Flossy styles — bikinis with extra-long strings that can be wrapped around one’s torso, arms, or legs to replace the need for beachside accessories — joined Tarzan bottoms and upside-down bikinis on the catwalk at the annual event, replacing the high-rise and bandeau swimsuits that dominated in previous years. By pulling the strings taut for maximum crisscrossing, the size of the cups shrink, making flossy bikinis the skimpiest of all the micro styles to come out of 2021. Or so we thought.
how is everyone wearing their bikinis smack in the middle of their tiddies….we need to talk about tiny nipple privilege
Swimwear’s final transition into doll-sized silhouettes culminated on an actual beach, in the Cayman Islands on the set of HBO Max’s FBoy Island — a reality TV show that involves a bevy of, well, fuck boys and nice guys competing for the hearts of three women (or a cash prize, depending on which camp they land in). There, despite the many action-packed dates — think: paddleboarding, horseback riding, and more — “bachelorettes” CJ Franco, Nakia Renee, and Sarah Emig spent a majority of the series’ 10 episodes wearing bikinis so small, they could have only been designed for tanning. In other words: NSFW (not safe for water). Then again, to find love, sometimes you have to take risks. Or, as one Twitter user Sara David put it, enjoy “tiny nipple privilege.”
Coming full circle, Lipa appeared on our Instagram timelines last week, once again wearing a crochet bikini from GCDS that left little to the imagination. This time, the suit featured a handknit cannabis leaf on one “cup” — I’m not sure the tiny crochet circle can be considered such — and a fried egg on the other. But while Lipa successfully made the slight two-piece look effortless on Instagram, I know what reaction it would prompt from my mother.
Perhaps we should have expected the summer of pint-sized swimwear. We spent the last year-plus in lockdown, wearing bikinis on our rooftops, fire escapes, and backyards rather than vacation. As such, the styles didn’t have to be practical or stand up against rough waves. All they had to do was keep us from waking up after our post-sun naps with a noticeable tan line, which all of the skimpy swimwear trends do with foolproof results.
Sure, your mom, like mine, probably won’t approve. And yes, there’s a good chance you’ll be sent unwillingly to the back yard. But the resulting Insta will be cute, and really, isn’t that all 2021’s lineup of swimwear is for?
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Earlier this month, Tiffany & Co. revealed that The Carters would be the brand’s new ambassadors when the Lemonade singer graced the September cover of Harper’s Bazaar. This announcement follows other recently appointed Tiffany & Co. ambassadors: The Queen’s Gambit actress Anya Taylor-Joy, Zoë Kravitz, and Tracee Ellis Ross. With The Carters’ campaign, the brand also announced it’s donating $2 million to HBCUs.
The Carters’ ad campaign is set to debut on September 2, with additional films by director Dikayl Rimmasch debuting in the coming months.
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A “scandal” broke out in July, when Just Like That Closet, a fashion ID Instagram account dedicated to the Sex and the Cityrevival And Just Like That…, posted a photo of Sarah Jessica Parker channeling Carrie, costumed in what was initially identified as a Forever21 dress (photo left). Heated discourse immediately played out in the comments section, and a series of ensuing headlines fanned out across the internet, in which inquiring minds speculated over Carrie’s finances and critiqued the show’s stance on fast fashion and sustainability.
The plot thickened after the dress was identified by commenters as Raga, a South Asian family-owned brand, which celebrates the multicultural blend of Indian heritage and the founders’ SoCal home. “I knew that was our dress,” confirms Raga’s Brand Director Sahil Chaudry.
After And Just Like That… co-costume designer Danny Santiago — who bought the dress secondhand, devoid of identifiable tags, five years prior — slid into the Just Like That Closet DMs to clear up the matter, the account, run by Ukraine-based Victoria Bazalinchuk, updated the wardrobe credits to “thrifted dress.” (Representatives for Forever21 did not respond to emails asking when the fast-fashion brand released its version.) Amidst this drama, Raga experienced a “significant spike” in web traffic, resulting in an increase in online sales (and Instagram followers). The brand will now reissue its dress when the show premieres at a date yet to be announced.
This is far from the only instance of a TV fan account exerting outsize influence over the cultural conversation. In some cases, the frenzy over a particular look spotted on set during production is greater than any swell of excitement that manifests over a show when it airs. Not long before The Dress Incident, there was a rise in Instagram accounts identifying Gossip Girl2.0 wardrobe credits based on the paparazzi photos of the cast filming scenes. And these fashion sleuths are fast.
Just Like That Closet debuted on Instagram on July 10, a day after filming commenced (and pap photos appeared), and quickly grew to 85K followers at the time of publishing, with an assist from tags by established accounts, like Every Outfit on Sex and the City. Before that, Gossip Girl Style Guide, run by an anonymous poster (GGSG) on the West Coast debuted on November 13, 2020 — three days after the first images of the new Gossip Girl cast lounging on the Met steps appeared on Getty Images.
“I immediately identified all the items I could,” GGSG writes over email. “A few days later, I started posting — and I was live. It was pretty simple.” When the show finally hit HBO Max on July 8, the premiere set records as the most-watched Max original series ever and the most “talked about” Max Original series on social media to date, according to the streamer. Since then, Gossip Girl Style Guide continues to rack up a base, with over 26K followers, including the official HBO Max Gossip Girl handle. (For reference, it’s almost twice the following of the show’s returning costume designer, Eric Daman, whose follower count clocks in at 14K.)
Pre-dating this phenomenon, TV enthusiast accounts — like Every Outfit on SATC (711K followers), by fans and authors Chelsea Fairless and Lauren Garroni, What Fran Wore (354K), dedicated to The Nanny lead character, and Every Gossip Girl Outfit (15K), documenting the original series — broke ground by highlighting fashion on existing shows. But while the accounts were accurate in IDing the clothing, the pieces were sold out by the time the show aired. Now, the new class of fan accounts tracks shows while they are still being filmed, offering fresh perspectives and lightning speed-to-market at a time when fans are looking to feed their voracious interests in the lead-up to the releases. Created for the fans by the fans, the niche power players not only influence the public but also brand sales by allowing fans to shop pieces while they’re still available.
“The amount of content out there for a show that hasn’t even aired is fantastic,” says Linda Wilks, the founder of WornOnTV, a website that has been IDing outfits for shows like Euphoria, Riverdale, and Gossip Girl since 2012. “People have always loved speculating on the storylines, but having pictures to fuel the imagination is very exciting,” she says. It’s a win-win for nearly all parties involved. Fans begin to anticipate the content, brands experience an increase in sales, and the shows generate buzz before the first trailers even come out. The accounts also give oxygen to fan theories.
“The looks tell part of the story,” says GGSG. “Even before the Gossip Girl premiere, I heard a lot of predictions about the characters and storylines partly based on what they were wearing during filming.” Indeed, speculation abounded during the filming of Gossip Girl 2.0, with many correctly guessing that Tavi Gevinson’s character would be a teacher based on her outfits. (Producers even got in on the game by staging a fake-out scenario, with Gevinson in a version of Daman’s Constance Billard St. Jude’s “uniform.”)
After Santiago and co-costume designer Molly Rogers launched And Just Like That Costumes Instagram account (58.9K), which gives insider views of filming and set life rather than brand mentions, they posted a photo showing SJP wearing a polka dot Carolina Herrera skirt and bird headpiece. The latter instantly brought memories of the hair accessory Carrie wore when Mr. Big left her at the altar in the first movie. The commotion reached fever pitch when photogs snapped Parker wearing the look while filming scenes with Chris Noth. Santiago and Rogers also seem to be fueling the conversation by incorporating recognizable pieces from the original series, like Carrie’s Fendi Baguette, which was famously stolen in Season 3 of the show. It’s working: After both And Just Like That accounts postedphotos of Parker carrying the throwback purse on July 16, Lyst noted a 45% jump in searches for Fendi Baguette bags that same month.
Both GGSG and Bazalinchuk point out that the costume designers deserve all the credit for their work and they’re just shedding light on their creations. (In a full-circle moment, Just Like That Closet is now ID-ing behind-the-scenes snaps from cast fittings, as posted on the costume designers’ IG.) And while it’s the costume department’s job to hold the official records of brands and pieces, fan accounts are often run by people whose day jobs have nothing to do with the fashion or entertainment industries. For instance, Bazalinchuk is an English teacher. So how do they do it? Well, experience for one. Most of the leaders in this sub-industry have their hand in several tribute accounts: GGSG also manages Madelyn Cline Style (20.2K followers), dedicated to Netflix’s Outer Banks actor and her character Sarah Cameron. Bazalinchuk multitasks with Rita Ora-dedicated Dress Like Rita (2.3K followers), Suki Waterhouse Style (3.6K), and Lucy Hale’s Closet (4.5K).
“I do most of my searches on ShopStyle and Google. Using the right keywords is really important,” explains GGSG. “When I sift through the search results, I hone in on a distinct detail, which can be anything, even just a seam.” Bazalinchuk says this of her process: “Knowing a brand’s DNA and having basic knowledge in fashion helps really a lot… Also, the followers themselves are willing to help me out when I can’t find a particular item.” In addition to that, brands now reach out to the creators directly to supply the information.
Thanks to this, even veteran identifier Wilks and her team sometimes look to the newbie ID-ers for help. “Usually, when I start [covering] a new show, I will check if there is a fashion Instagram first, either for the show, as a whole, or for a specific actor,” explains Wilks. “A lot of the people who run these pages are so dedicated and work really hard on identifying items. They are very thorough, which is something we can’t always be when working on WornOnTV because we cover so many shows.” Wilks and her team acknowledge the source, too. For instance, Wilks credited the handle “Outer Banks Fashion Blog” for certain looks from the Netflix show.
With follower count rising every day, these savvy ‘grammers realize the power they hold. Some watermark their composites with original logos. GGSG creates compelling videos of their finds. Bazalinchuk’s Instagram has attracted recognition from international publications, like Grazia UK, The Independent and Cosmopolitan France, and, in turn, the attention of litigious photographers. So, she quickly created relationships with certain ones and agreed to only use their credited images.
Bazalinchuk and GGSG aren’t just doing it for the fans. Like many other niche accounts, they’re expanding their brands and content services. Bazalinchuk recently launched a paid styling service via Patreon, based on SATC– and AJLT-inspired style. After requests from followers, GGSG launched a mobile website, via the Milkshape app, with links to directly shop pieces.
It’s like Carrie once famously said, “Women come to New York for two Ls: labels and love.” Except, in this case, the labels might be the ultimate winners.
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