Wednesday, March 1, 2023

Alamour The Label’s New Collection Emulates Old Vintage Glamour

Finding a cocktail dress for a date or dressy event is usually pretty easy, but finding a quality black-tie dress that feels trendy, not stuffy, and that isn’t thousands of dollars — that’s the real shopping challenge. If you’re looking for a label that mixes high-end glitz with modern silhouettes, we think Alamour The Label’s Dalida Collection should be on your radar. The luxe Australian-based evening-wear brand has released a new line that emulates vintage glamour with a subtle nod to modern trends. Gone are the days of boring one-tone gowns; it’s a new dawn of sequin dresses, vibrant, gemstone shades, daring, thigh-high slits, and creative cutouts. Get ready to shine like a diamond at your next black-tie event in these red-carpet-worthy gowns, shimmering heels, and elegant jewelry.

While we support planning ahead when it comes to your event looks, Alamour The Label is also good for anyone panic-shopping for that gala you really meant to get a dress for last month. Although the brand is located in Brisbane, Australia, you can expect to receive your show-stopping gown within three to five business days after it’s shipped. And while it’s not exactly a budget buy (most dresses cost anywhere between $300 to $470), it fills a much-needed gap of quality dresses gowns that aren’t all the way up at runway designer prices.

Scroll ahead for a sneak preview of all the ethereal gowns and complementing accessories that Alamour The Label’s Dalida Collection has to offer.

Black Tie Wedding Guest Dresses

You can never go wrong with a classic two-strap wedding guest dress. However, these aren’t your everyday wedding guest styles that’ll merge with the rest in your closet. Stun in an evening gown with accents of ruching, bejeweled trims, statement cutouts, and thigh-high slits.

Strapless Black Tie Wedding Guest Dresses

Embody that old-school Hollywood glam with shimmering strapless gowns and glossy satin styles. A sheer mesh bodice dress called Marilyn comes with coordinating opera gloves.

One-Shoulder Black Tie Wedding Guest Dresses

Elevate your evening wear with a luxe one-shoulder piece. These sultry numbers are compliment magnets with the perfect amount of drama and elegance.

Halter-Neck Black Tie Wedding Guest Dresses

Step up your wedding guest dress game with a fashion-forward halter-neck piece. The Dalida Collection has everything from casual, airy chiffon options to gold glittery mesh styles.

Heels

Alamour The Label gowns go above and beyond when it comes to details. Hence, when it comes to your shoes, you can keep them simple with a pair of nude heels that has a touch of sparkle. Comfortable wedding guest shoes are crucial for a long night showings your moves on the dance floor. 

Earrings

Don’t forget the finishing touch to your wedding guest ensemble with a pair of glistening earrings. You’ll find everything from radiant-hued jewels to diamante drop earrings within the collection.

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How Google Trends Can Help You Shop, According To This Creator

Growing up, Madé Lapuerta always relied on data and coding to navigate the often confusing journey of establishing an online presence. More specifically, she wanted people to listen to One Direction right away when they logged on her Tumblr page, which was dedicated to the now-defunct British boy band. “I didn’t really know a whole lot about what the opportunities would be for me in computer science,” the Harvard graduate tells Refinery29. “I just knew it was something that I enjoyed doing, specifically how my ideas or things that I thought were interesting, could come to life with code.”

Now, as the alias @databutmakeitfashion, she spends her time digesting fashion trends on social media for her nearly 135,000 followers across Instagram and TikTok. “It wasn’t something that happened overnight,” she says. “It was this long journey of learning as much as I could about computer science and then throwing stuff to the wall to see what were the interesting ways that it could be intersected with my passion for clothing and runways.”

The result is a plethora of highly educational and data-driven videos that make the revolving door of micro trends, aesthetics, and runways a little easier to navigate. Recently, she analyzed the chaotic wardrobe of Emily in Paris’ titular character (for the record, 29% of the character’s outfits have a neon color) and compared designer Daniel Lee’s debut collections at both Bottega Veneta and Burberry (the graphic revealed that Lee’s Burberry debut had 73% more patterns than Bottega Veneta’s). On her website, she also dives into trending items, like ballet flats and UGG platform boots, where she compiles more user-friendly data that’s targeted to helping people make shopping decisions. “If you’re not buying pieces from shows, which I’m not, it’s an interesting way for me to understand how I can dress similar to a certain runway collection without having to specifically buy these high fashion, high price tag pieces,” says Lapuerta, who has also self-published a series of books, titled The Little Book of Big Fashion Data.

@databutmakeitfashion is the Burberry trench coat dead?? 👀🕵🏻‍♀️🕵🏻‍♀️ #fashiontrends #dataanalytics #burberry #londonfashionweek #daniellee #bottegaveneta ♬ cardigan – Taylor Swift

While fashion is often compared to art and is seen as a subjective medium, for Lapuerta – when it comes to design and trends – it’s a numbers game. Through her data work, she’s hoping to debunk today’s TikTok-accelerated cycle, which has seen the rise of trend reporting as its own trend, often without any data backing. “Trends are just changing too quickly in a way that’s frustrating for consumers because there’s always something to keep up on, but it’s also just very unsustainable to be buying new products every week because that’s how quickly trends are changing,” she says. 

So, how does she do it? “I definitely go to Vogue Runway, it’s probably my most visited site,” she admits. Yet, that’s just the starting point. After reviewing coverage about a runway collection, she goes through each look within the lineup, which can often have anywhere between 50 to 70 outfits. Using a mix of manual tagging, as well as image recognition software, Lapuerta applies some code, leading to the exact percentage of trends and items seen in the collection. To understand trends in a macro sense, she samples an average of 20 collections, doing the same process across all of them to get a final result. And what does she look for? “Anything that’s more than half of the collection is pretty big,” she says, adding that the quarter percentage is also a telling mark. “For anything less than 10%, I consider it a micro trend.”

But Lapuerta is also deeply intrigued by Google Trends, the search engine that allows people to see what others have been asking on the internet. She finds that in the intimacy of their computer people actually let loose to what they want to buy and how they want to dress. “People tell their secrets to the Google search bar,” she says, an idea she first came about after reading the book Everybody Lies by data scientist Seth Stephens-Davidowitz. “People can say, ‘Oh, I hate ballet flats,’ but they’re secretly searching for them.” This specific example rings true to our current trend cycle: While people seem to detest the comeback of ballet flats all over social media, according to data gathered by Lapuerta, red ballet flats have risen 71% in popularity.

Like any data-driven, fashion-obsessed person, Lapuerta also applies similar formulas to her personal style and shopping choices. “When I started analyzing trends and runway collections, I started leaning more to quality over quantity,” she says. “It kind of lets me know what I should be investing in.” And while her process may look intimidating, she says that using data to build one’s personal style is not as difficult as it sounds. “I’m trying with my work to debunk the idea that conducting data analytics or using computer science is something that’s reserved for a select few and something that can be applied to your everyday life and not this super daunting topic,” she says. 

@databutmakeitfashion what do you think? 💸💸 #fashiontrends #dataanalytics #chanel #chanelbag ♬ Dreamy Vibes – Ocean Bay Jazz

Even if you don’t have a computer science background, we all use data to get dressed, especially in an era when TikTok hashtags and viral videos influence our shopping decisions. But Lapuerta recommends other tools too. First, she suggests relying on Google Trends. “When deciding to make purchases, you definitely can use data to see if this is a trend that is pretty persistent across winter and summer, is it a trend that’s been persistent across the last three years or like is it a trend that you know had no Google search data available until even the last month.” If the response is the latter, Lapuerta considers that a micro trend, saying that those are probably not good investments in the long run. When it comes to deciding colors to include in your wardrobe – which Lapuerta analyzes with image recognition software – she says it’s a matter of analyzing the hue’s timelessness, as well as looking at how many pieces in your wardrobe it’s compatible to style with. During our interview, I threw in the idea of inputting everything I own in my closet into a spreadsheet by category and color, an exercise Lapuerta hasn’t applied to her own wardrobe, but recommends for people who are data nerds with no computer science training. 

“[Data analytics] is something that can really be applied to anything,” she says. “Data and technology really intersect with any industry, from fashion to sports analytics to entertainment to airplanes. So, I think I definitely want to show that if you have any interests, like fashion, data can intersect with them regardless.”

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Tuesday, February 28, 2023

7 Fashion Trends That Will Take Over 2023 — Shop Them Now

Wiederhoeft, Fall 2023, New York, Feb 15 2023

Six months after the spring runway collections made a case for all we should expect in the new year, 2023’s biggest fashion trends have started making their way into the stores. What should we be buying?

This year, trends are taking a turn for utilitarian with cargo pants, denim, and wearable silhouettes all endorsed by the 2023 shows. That’s not to say that this year will be boring style-wise. Dramatic hem lengths and silver metallics are still part of the sartorial picture, albeit in more practical iterations than ever before, making it easier to stick to your capsule closet NYE resolution. In terms of color, 2023 may finally wave trendy hot pink goodbye, making way for new, exciting hues, though don’t expect it to be all about Pantone’s color of the year Viva Magenta.

Ahead, seven 2023 fashion trends to add to your shopping list now and all year.

2023 Fashion Trend: Red

TORY BURCH FW23 NEW YORK FASHION WEEK 02/13/2023

Glossy red hues took over the Fall 2023 runways ranging from Sandy Liang and PatBo to Tory Burch and Wiederhoeft. Think: Juicy reds with vibrant orange undertones that would look just as good in head-to-toe looks (see: a pantsuit) as accent accessory pieces (shoes, handbags, jewelry).

2023 Fashion Trend: Cargo Pants

Utilitarian wear is in for 2023, which sets the stage for the return of the cargo pant. But these aren’t the shapeless, low-rise pants of the Y2K era. For spring, this trend is translated into tailored silhouettes, interesting pocket placements, elevated fabrics like silk and organza, and colors that go beyond khaki and olive.

2023 Fashion Trend: Sheer Clothing

“Bare it all” has been the motto since the end of the lockdown. In 2023, naked dressing makes its way from the red carpet – where celebrities like Cher and Rihanna have been sporting the trend forever – to street style. From a cellophane-like dress, worn over a boldly hued maxi skirt at Tory Burch’s spring 2023 show, to a frothy frock revealing undergarments at Victoria Beckham, the previously risqué trend is coming not only for your weekend wardrobe but even workwear.

2023 Fashion Trend: Denim Reimagined

From double-waisted jeans to carpenter jeans, it’s been a while since we were this excited about denim trends. It seems like even the most luxe runway designers agree, sending out strapless dresses, shirting, and even undergarments and shoes (thigh-high-boot-jean hybrids anyone?) in the material. Whatever category you decide on, opt for timeless cuts and silhouettes that can stay in your closet rotation once the novelty wears off.

2023 Fashion Trend: Shine For The Daytime

The amount of shine on the 2023 runways would make you think we are back in the Roaring ’20s. While sequins may feel over as soon as the clock strikes midnight on January 31, this year, designers are making a case for “daytime shine” – wearable separates that can spice up even the most basic staples like tank tops (see above) and blue jeans. While this trend comes in all metallic shades (gold, bronze, rose gold etc.), we are partial to the liquid silver look that can double as a neutral.

2023 Fashion Trend: Maxi Skirts

In response to the ultra unpractical mini skirts of 2022, maxi skirts are here to dominate the year. In line with the aforementioned cargo and denim trends, expect lots of low-rise, pocket-adorned silhouettes and floor-grazing jean skirts, as well as styles in various prints and unexpected materials like velvet. Long live long hemlines!

2023 Fashion Trend: Cobalt Blue

The strongest color story to come out of Spring 2023 runways, cobalt blue has burst through the collections with the freshness of a sea mist on a morning day. Just bright enough to warrant a double take, yet subtle enough to be worked into daily wear, it’s the type of deep blue that will excite even the most color-averse. Bonus points: It pairs well with Pantone’s Viva Magenta.

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The Brooch Renaissance Is Here

A few months ago, I found myself gasping at the sight of a Yves Saint Laurent logo brooch on Pinterest. Styled with a navy wool coat and an oversized striped shirt, the brooch looked nothing like the ones I grew up seeing in the baptist church I attended, where flora and fauna-shaped brooches were as customary as a Bible. Somehow, this one captivated me: Not only did it bear the initials of my favorite luxury brand, but it added just the right amount of accessorizing to an outfit I would have otherwise worn sans jewelry. 

It seems I’m not alone in reconsidering the brooch as a must-have modern accessory. According to The RealReal’s 2023 luxury consignment report, demand for brooches was up 27% during the 2022 holiday season, while pins from Gucci were up by 70%. On TikTok, creators are discussing the sartorial possibilities of brooches, beyond regal, bedazzled versions worthy of an appearance on The Crown, with the hashtag #brooch gathering over 100 million hits. They’re also popping up on the runway: Take, for example, Jil Sander’s spring 2023 collection, which included silver pins worn on oversized, simple shirts, while Acne’s lineup featured ribbon pins worn as nipple covers, hinting at the DIY nature of today’s balletcore and kitschy “Weird Girl” aesthetics. Most recently, Gucci also included modernized brooches in its fall 2023 collection: A bright blue sleeveless turtleneck was made bolder with draped pearl strings that closed up in a diamond-encrusted brooch, while a Gucci logo pin was worn over a classic fur coat. 

The need to suddenly rethink our accessories stems from a bigger phenomenon. Take a look at New York Fashion Week, where the concept of the season seems to be the uniform. Composed of capsule wardrobes, workwear staples, and mix-and-match basics, the runways were more in tune with a minimalist approach than the exuberant fashion we’ve become accustomed to seeing over the past few years. The lineups have left many wondering if there’s room for maximalism in this vibe shift, especially after recent red carpets have seen celebrities ditching predictable accessories, specifically necklaces, altogether. 

But it’s worth noting that the red carpet does seem to be making an exception for brooches. At the 2023 Grammy Awards, musician Steve Lacy wore a diamond-encrusted brooch with a dangling pearl, paired with a black Saint Laurent suit, while Italian influencer Chiara Ferragni donned a gold bird-shaped pin by Schiaparelli at the 2023 Sanremo Festival. Olivia Wilde also sported a black rosette pin at the Babylon premiere back in December 2022, while Michelle Williams donned a red rose one to the 2023 AFI Awards, styled with a black blazer dress. One of the biggest fashion moments of 2023 so far also included brooches. When Rihanna stepped onto the Super Bowl halftime show stage in a red bodysuit and jacket, a cluster of bling shone brighter than a diamond in the form of three vintage Joseph Saidian & Sons brooches hanging from the lapel. 

While their renaissance is happening quickly, brooches are still associated with traditional formalwear, from royal fashion — everyone from the late Queen Elizabeth II to Meghan Markle have worn a brooch at some point — as well as Upper East Side grandmothers, like Gossip Girl’s Cece Rhodes. But perhaps they had the right idea all along: Even in their blingiest state, brooches and pins can offer a good dose of accessorizing that requires little styling.

The good thing about this trend is that there’s a vast range of sources to choose from, whether raiding your grandmother’s jewelry closet (please, ask in advance) or heading into the vintage market for secondhand brooches. There’s also the possibility of just making one yourself. In a recent controversial, viral TikTok video by creator Madeleine White – which saw her cutting up a Prada jumpsuit into a micro two-piece set which she wore to the brand’s fall 2023 show – she also fashioned a paper, makeshift flower brooch from the show invitation. In a less committal way of trying out the trend, there’s always the possibility of using small earrings as brooches as well (just be mindful of the fabric before pinning them). 

As we enter an era of recession-fueled fashion, marked by minimalism, classic silhouettes, and everyday wardrobe essentials, brooches suggest we get to have a little bling… as a treat. 

At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. If you buy something we link to on our site, Refinery29 may earn commission.

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