Put A Bow On It: How To Shop 2024’s Cutest Fashion Trend
Bow down to the bows, the favored accessory of cool girls everywhere. They can adorn your hair, be added to your bag for a Jane Birkin effect, or be printed on a baby tee — the possibilities are seemingly endless.
Of course, as with most trends, this one started on the runway. Last season, Simone Rocha practically dedicated her entire show to the motif. Models were sent down the runway sporting fine red bows in their hair, while others had delicate bows placed under their eyes (you've definitely seen the TikTok filter this inspired). And when it came to the clothes, Rocha adorned dresses, bodysuits, and more with the same fine red ribbons. Sandy Liang is another major proponent of the trend. During her Spring/Summer 2024 show, the designer displayed satin bow belts attached to mini skirts and also created clutch bags in the shape.
If you want to get the downtown princess look (and emulate all things 'girl core'), scroll through our list of the cutest clothing embellished with bows.
At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy or click on something we link to on our site, Refinery29 may earn commission.
Highly embellished paillettes make this Ganni sleeveless top a statement piece if ever there was one. (It also begs the question, why go to a disco when you can be the disco?)
Ganni V-Neck 3D Sequin Top, $, available at Neiman Marcus
Jennifer Behr Wide Velvet Bow Barrette
NYC-based Jennifer Behr is synonymous with luxury hair accessories, making her velvet bow barrette a perfect choice for anyone looking to channel their inner Samantha American Girl doll.
Jennifer Behr Wide Velvet Bow Barrette, $, available at Jennifer Behr
Comme des Garçons Girl Bow Shape Leather Bag
There's nothing understated about a big, ruby-red bag shaped like a giant bow — and that's precisely what we love about it.
Comme des Garçons Girl bow-shape leather bag, $, available at Farfetch
J.Crew Pearl bow bracelet
No outfit is complete without accessories, and this oversized pearl bracelet adds the perfect touch of girly glam to any look.
This Etsy-sourced gem is the perfect way to revel in your coquette era while staying low key.
AleireShop Coquette Pink Bow Baby Tee, $, available at Etsy
Loeffler Randall Margot Knotted Bow Pointed Toe Mule
These Loeffler Randall mules come in a variety of colors ranging from ruby red to chic black, all with the same whimsical bow detail that takes your outfit to positively adorable heights.
Loeffler Randall Margot Knotted Bow Pointed Toe Mule, $, available at Nordstrom
Kimchi Blue Emmery Bow Strapless Mini Dress
An itty-bitty dress with an oversized bow is our favorite kind of fashion juxtaposition.
Kimchi Blue Emmery Bow Strapless Mini Dress, $, available at Urban Outfitters
These industrial, limited-edition Acne Studios earrings are perfect for when you're feeling tough and twee.
Acne Studios Silver Karen Kilimnik Edition Bow Earrings, $, available at SSENSE
Lisa Says Gah Carrie Bow Sandal
These block-heel sandals are adorned with a trio of dainty bows, and they are a subtle way to get in on 2024's cutest trend.
Lisa Says Gah Carrie Bow Sandal, $, available at Lisa Says Gah
Shushu/Tong SSENSE Exclusive White YVMIN Edition Velvet Bow Earrings
Dainty, delicate bow earrings that also happen to be on sale? Sold.
Shushu/Tong SSENSE Exclusive White YVMIN Edition Velvet Bow Earring, $, available at SSENSE
Simone Rocha Bow-Detail Sleeveless Top
It wouldn't be a bow fashion story without something from Simone Rocha — and our editors are coveting this balletcore-inspired bodysuit with a single red ribbon at the front.
Simone Rocha bow-detail sleeveless top, $, available at Farfetch
A New Day Juliette Bow Ballet Flats
A high-fashion trend at an affordable price point? Target has done it again with these glitzy, pointed-toe flats that have a sparkly corded bow accent.
A New Day Juliette Bow Ballet Flats, $, available at Target
Maeve Bow-Tie Tank
A casual take on the bow trend? We love to see it. This Anthropologie-favorite style comes in a range of colorways (as well as regular, petite, and plus sizing!) so that everyone can find their perfect fit.
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